BirdShades

The story of BirdShades started with a freezer full of dead birds. A biology professor at their University collected them on the campus for further identification. The cause of death was clear: Bird strikes. The glass area was small but hundreds of birds crashed against it. They asked themselves how many birds would collide in the entire city? – and they knew we had to do something against this preventable and unnecessary death of so many birds. So, the idea for BirdShades was born.
Since then, their research has shown that billions of birds die worldwide. Some countries and cities have already implemented laws or guidelines to stop bird-window collisions such as Canada and in the US the city of New York. They found out that the bird stickers on windows don’t work, but why? Birds can see the stickers but try to fly past them because they do not perceive the glass panes as obstacles. The only thing that can help is a close-spaced pattern like dots or stripes. Of course, nobody wants to have something like this on their windows. That is why they have set themselves the goal of finding an invisible solution for people. Birds are also able to see wavelengths in the UV range. They work together with scientists from various universities to develop a window film that makes a coating with UV reflective paint invisible to people and visible to birds to protect them. Currently, they are testing our high-tech film at various locations and have sold it as a beta version via their pilot customer program.