
STARTUP
HYDRAO
HYDRAO is a French Impact startup that provides smart demand-management solutions for water conservation and management.
Their patented leading-edge “Nudge” technology helps drive long-term use of behavior change.
Using a colored-LED light sequence the goes from green to red (much like a traffic light), their device informs users of the water usage in real-time, empowering users to become eco-citizens by taking showers to save water and energy.
Their solutions are of particular interest to the hospitality and managed-property sectors (student housing, co-living..), where people use vastly more water than when they have to pay their own water bills.
HYDRAO's Story
Gabriel, their CEO and inventor of the HYDRAO smart shower became acutely aware of water scarcity issues when trekking in Nepal and decided to find a way to make a difference with a simple (yet powerful) device to raise users’ awareness of their water usage when in the shower.
Of course, having 4 teen-age daughters at home was surely
Eric CSO & Co-founder has been heavily involved in sustainability for over 12 years and grew up in a household where Mom was “organic” before the word existed and read Rachel Carson. He also co-founded a smart thermostat company, to help drive smart energy demand-management.