Bridged provides AI-based tech that adds actions people can take to address societal and environmental issues, within the content that produces empathy.
The tech provides a new way for engagement (140% higher) and monetization (2X) for content creators, with use cases for monetization with the content creator economy as well as 1st party data building.
Bridged's Story
Our journey began with one powerful article. After reading how the world is not taking climate change seriously, we tried to act on it. We realized that the journey from empathy to impact is broken. Over 3.5 billion people in the world lack the knowledge and resources to act on their empathy. On the other hand, purpose-driven content creators face issues with engagement and monetization.
Our solution provides the tech for content creators and publishers to embed actions on the content they are generating to increase engagement and monetization while driving 4 times more individual action on local and global issues.