STARTUP
Parentool
Parentool is a mobile app for parents that focus on mental health and child development phases. The whole app experience is personalized based on the personality of the parent and the child development phase. Parents receive access to articles that are previously checked by specialists, milestones map and can have private conversations with the specialists and get instant answers.
Parentool's Story
The story is linked to my own childhood when living with an anxious and emotionally detached mother and an absent father impacted my whole development as an adult. I grew up thinking everybody has happy families and that I’m the only one that never heard ”I love you”. With time I’ve met several people sharing similar stories about childhood and that’s when I realized that parents are the initial nest from we are supposed to get wings to fly. Unfortunately, they are also stuck with their own childhood patterns and confused about what is best for their child. With Parentool we want to shift the focus on the emotional wellbeing of the parents and child. We don’t believe in one size fits all recipe so our whole experience it’s fully customized for each family.