STARTUP
Treeconomy
Treeconomy exists to combat climate change and biodiversity loss by valuing, protecting, and enhancing natural capital. Focusing on forests, they use imaging and remote sensing technologies, married to advanced analysis and silvicultural knowledge, to more accurately calculate carbon stocks in trees. Their approach brings much-needed rigour and reliability to the forest carbon industry. By connecting rural landowners to the global market, they provide them with a new source of income based upon the ecosystem services trees provide (eg. carbon capture). They thereby drive afforestation and forest preservation via the provision of a strong financial incentive, simultaneously improving planetary and community well-being.
Treeconomy's Story
Treeconomy was founded by a pair of tree lovers and systems thinkers. The company was born out of a belief in the power of nature-based solutions to address the twin crises of climate change and biodiversity loss, while also providing economic prosperity. By valuing ecosystem services, such as carbon capture by trees, they saw a route towards realigning incentives, accelerating regeneration, and offering a truly sustainable win-win-win for people and the planet. Frustrated with the slow pace of change and the opacity and unreliability of the forest carbon offset industry, they decided to use technology to make it better. With remote sensing methodologies and advanced analysis, they quantify carbon with unprecedented precision and transparency. By producing truly trustworthy forest carbon offsets, they seek to accelerate afforestation on a global scale and provide rural landowners with a new source of income. Combining experience in finance, cleantech, environmental science, and climate policy, they are hard at work in trying to deliver a greener future for all.